The best of advertising. Regular inspiration on that topic.
Although it doesn’t pass from people to people, Alzheimer’s disease is truly becoming one of the epidemics of our time. If you have ever witnessed one of your loved ones experiencing it, you know how saddening it is to see old people with a lot of life stories forgetting everything. The following ads were all […]
Paid media is one of the best ways for any new business or venture to gain traction. It’s much easier to track and refine than nearly any other marketing effort. If you have no experience in this area, there is a bit of a learning curve if you choose to DIY. However, hiring an experienced […]
IKEA tries to innovate regularly and adapt their way of selling to their clients’ evolving buying habits. As part of this innovating mindset, they released a pretty cool couch building online tool. Things did not go exactly as they planned, as users quickly started to have a lot of fun with the tool and built […]
A couple of weeks ago, Apple released its long-awaited new Mac Pro. To say that it was not appreciated would be an understatement. The pricing of the screen stand was widely commented, which sounds quite normal when you take a look at the price of $999. However, there was more too it. The main complain […]
It’s always good to get along with your neighbors, not only you avoid petty arguments, but you can also build things together. This shop sign in the French city of Nantes is the best example of this. The neighbors, a skate shop and a butcher (aka the steak shop), decided to create a sign together. […]
Advertising is arguably one of the most studied concepts in the business world. Advertising is what separates a fast-growing business and a failing business. It is therefore logical for any business to embrace advertising as one of the smart moves to grow. Traditional advertising is, however, costly for small business, and this cost aspect in […]
Explaining how medicine works is not always easy, and there is something about medical illustrations that makes it not very suitable for advertising. For a pharmacist based in Roma, Italy, the agency JWT Italy found a perfect solution. They illustrated each medicine’s effect using paper-cutting with bold colors and simple line drawings. Suddenly, everything becomes very […]
Lego is familiar with releasing great advertising. It has something to do with the nature of their product, which can be transformed into pretty much anything given enough patience and dedication. The campaigns below, developed by Asawin Tejasakulsin, show it once more. You can drastically change your environment by building awesome things with your Lego, turning […]
The 1950s was a turning point in the world of art. In fact, the decade arguably witnessed more transformation than it had in the previous 500 years. Popular culture as we know it was beginning to take shape, as early globalisation and the cementing of modern capitalism drove demand for more life-enhancing products and services. […]
The easiest way to demonstrate the purpose of design is maybe the absurd way. Good design isn’t always spectacular, while bad design will show you exactly what parts of the work the designer is paid for. Here are 10 examples of design fails that will make you smile. 1. Fashion Fart When using a capital […]
The new IT movie has already been heavily publicized around the world, so you probably already know that it’s coming soon. The first one was already scary enough, and if you watched the preview, the second one will be even scarier. In Sydney, a marketing agency has decided to start terrorizing people in the streets […]
In these award-winning ads, Ogilvy Chicago created the bottom part of several famous art portraits. These complements to the artworks were designed to promote a shoes brand, Kiwi.
Most of the time, you’ll find poor people that are eager to buy luxury brands to upgrade their social status. Sometimes though, it seems that the designers working for the luxury companies dream of designing poor people’s designs. For example, Balenciaga’s designers seemed to really like IKEA’s big blue bags (named Frakta), because the “Arena” bag […]
We already know that art can be an excellent source of inspiration for advertising, so it doesn’t come as a surprise that this campaign inspired by ukiyo-e (traditional Japanese prints) works so well to remind train users to keep good manners on the train. Seibu Railway releases each year a new poster that is used […]
There are just 10 days left to enter the creative ring and submit the entries to one of the leading festivals of creativity in Eastern Europe – IX White Square International Advertising Festival. Call for entries runs out on April 7! Obviously, it’s high time to hurry up! But if you consider yourself worthy of […]